I mean, this picture speaks for itself. But if it doesn't ... These shorts rock my world. They're $80, which is the still cheaper than, or comparable to, most department store duds.
Afia also sells an array of clothing items and accessories. Like this beautiful dress:
And this rockin' romper:
Textiles are sourced from from small vendors in Ghana, patterns are thought up by designers in Ghana (as well as Chicago and NYC's garment district), and the garments are hand sewn by the Dzidefo Women's Cooperative in the village of Kpando, Ghana -- all of this immediately impacting the community.
I also liked this explanation for the style: "The colors, patterns, and motifs used in West African textiles are a visual representation of history, proverbs, moral values, and social codes. The coined 'urban indigenous' style of Afia is a fusion of traditional, vibrant West African aesthetics with urban American trends."
(Fanny packs, $20!)
Read more about Afia's concept, or start from Afia's home base here.
I love the thought and effort put into every piece. When you know the story and positives behind your clothing, it gives it a whole new meaning to your day.
Disclaimer: I usually hate music popping up as soon as you open a website, but the music on Afia's homepage was almost cute enough. Which says a lot!
Afia was just featured on Refinery29, and just did a Pop-up Shop with Proud Mary in NYC that I mentioned earlier. Awesomeness.
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